Vital North Creative is an agency based in St. Petersburg, FL. VNC wants to be more than just a creative agency, It wants its clients to feel like it is a creative partner.
The brief was to create a brand that was both dominant yet easily approachable. We wanted a modern logo that is timeless and easily identifiable. The wordmark was meant to emphasize that every project in VNC has a personal touch.
The main challenge was simple, to stand out. To build a unique brand that would catch the attention of small businesses, government and most importantly entrepreneurs.